summary of video and articles
Business Finance
Pplease watch the following video () on growth hacking and read two related online articles.
– Video clip on growth hacking
Growth Hacking: Data and Product Driven Marketing – David Arnoux (Links to an external site.)Links to an external site. (Links to an external site.)
1) https://en.wikipedia.org/wiki/Growth_hacking (Links to an external site.)
Based on these materials, please summarize what the growth hacking (a.k.a. growth marketing) is and why it is important in modern marketing.
– Length of paper: 1~2 double-spaced pages.